The product development process in the fashion industry is a complex combination of creativity, technical expertise and management. Each collection or individual article, whether it is a garment, an accessory or a shoe, goes through several stages, from conception to realisation.
Sustainable fashion is a topic that has gained increasing attention in recent years, and with good reason. The fashion industry is one of the most impactful on the environment, and growing consumer awareness of responsible production practices is leading to a fundamental change in the industry.
The article provides advice on how to select the most suitable materials for a fashion project, considering factors such as aesthetics, functionality, sustainability and cost. The importance of testing fabrics and understanding their characteristics to achieve the best possible result is emphasized.
